Custom Marketing Strategy

First StepsNextHome-Realty-Connection-Logo-Vertical-Large

√  Complete Home Preparation & Staging

√  Professional Photography of Home & Neighborhood

√  Film and Produce Custom Video of the home

√  Prepare and review all disclosures

√  Create Home Binder to keep on site for Buyers to preview (disclosures, reports, property & neighborhood profile)

√  Write out property description, highlights, features, facts, etc. for use in all online and print marketing materials

√  Prepare disclosure package for buyers and agents

√  Prepare Seller’s estimated closing sheet


Pre-Listing Preparation

√  Create high quality, professionally printed
home brochures

√  Create and mail just listed postcards

√  Book, Create and Submit Print Advertisements

√  Create custom property website (photos, description, facts, disclosures, showing
schedule, etc.)

√  Install High Quality and Viable Listing Signage

√  Set up Mobile Connect marketing program

√  Send E-Flyer of property information to all
area agents

√  Send preview invitation to local network of agents

√  Email property information to out of area agent networks

√  Deliver letter and open home invitation to neighbors

√  Create neighborhood board of information on property, lifestyle and local resources for property showings and open houses


First Two WeeksLuke-Small-Web

√  Enter listing into the multiple listing services system

√  Enter listing into the NextHome National Listing Distribution program to feature your home on 800 top homebuyer searched websites

√  Post new listing marketing on Social Media sites (Facebook, Pinterest, etc.)

√  Host first Broker’s Tour

√  Host first weekend open house

√  Follow up on buyer calls, emails, text messages and showing requests

√  Host wine and cheese evening open house

√  Private showings as requested by buyers and agents

√  Host second Broker’s Tour

√  Host second weekend open house


Next 30 Days

√  Email you national listing distribution website traffic updates

√  Continuously update property profile and showing information on the MLS,,,,, and other sites

√  Continue private showings and open houses
until pending

√  Provide updates on buyer and agent responses from showings/open houses

√  Review market conditions, changes and
price position

√  Qualify interested buyers and prepare presentation of any offers